Apple + Maggie Enterrios
Editorial Illustration
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Esteemed artist Maggie Enterrios was commissioned by Apple to create bespoke typographic artwork using the new iPad Pro and Apple Pencil. Maggie's artwork was specifically created to promote the iPad Pro and Apple Pencil as powerful tools for artists and makers. The final illustration was featured in two concurrent Keynote addresses, as well as online promotional media and advertising.
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Apple is a global technology company renowned for its innovative products and services. With a commitment to excellence and creativity, Apple has transformed industries and empowered individuals to explore their full potential through cutting-edge technology.
Maggie Enterrios embarked on the project using Procreate on the iPad Pro, pushing the boundaries of digital artistry. The brief called for a large-scale digital typographic illustration that would showcase the creative power of the iPad Pro and Apple Pencil. Drawing inspiration from her previous typographic pieces, Maggie was tasked with creating a dense, floral monogram illustration of the letter "Q," demonstrating the capabilities of the new tools for artists and makers.